we are:london rebrands as we are experience


By The Drum Team | Editorial

April 19, 2012 | 1 min read

we are:london has today announced that it is changing its name to we are experience as the agency aims to focus on the multi-platform approach to enhancing the consumer brand experience.

Chris Averill, founder and managing director, said: “Consumers connect with brands on mobile, social, interactive, and web-based platforms. But ultimately, all these touchpoints result in a unique user experience. So the name we are experience is, in its simplest form, a direct description of what we provide.

“While we are still based in London, having our location in our name didn’t reflect the global nature of what we do and who we work for.”

A new website and blog for the agency went live today as part of the rebrand.

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