Dr Pepper unleashes interactive Facebook advert
Soft drinks brand Dr Pepper has ventured into the social media realm for its latest viral push, an interactive experience which allows Facebook users to take a lead role in their very own Dr Pepper commercial.
Directed by Jason Zada, the interactive site, dubbed ' http://www.drpepper.co.uk/TheBestDayOfHighSchool">The Best day of High School
http://www.drpepper.co.uk/TheBestDayOfHighSchool">The Best day of High School' integrates users Facebook information to create a tailored experience that is unique to the individual.
This sees the user adopt a first person perspective for a stint through a day at an all American High School populated with images and data from your profile as you seek to win the affections of the Prom Queen.