Virgin Media changes David Tennant ad following BBC ‘cashing in’ complaint
Virgin Media has changed its David Tennant ad in which the actor is seen searching his name in the TiVo service with the Doctor Who logo coming up, following complaints from broadcaster BBC that the company was ‘cashing in’ on Doctor Who.
The advert, which features Richard Branson inventing a time machine, has now been changed so that the Doctor Who logo does not appear on screen when looking at Tennant’s back catalogue, as it did in the first edit of the ad (above).
A Virgin Media spokesperson said: "We have been working with BBC Worldwide to address their concerns about our latest TV ad, featuring Richard Branson and David Tennant.
"Although we don't believe the ad implies an endorsement from the BBC, they are a longstanding partner of ours and we've agreed to amend the ad as a gesture of goodwill."