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UEFA

Orange & UEFA unveil official 2012 mobile app

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By The Drum Team, Editorial

April 12, 2012 | 1 min read

UEFA, and its sponsor Orange, have unveiled the Official UEFA EURO 2012 mobile app, which will be available on eight mobile platform including iOS, Android, Windows phone, Blackberry, Bada and Java.

The free app provides up-to-date news on the teams and tournament, live text commentaries, video interviews and premium paid for highlights, statistics, and personalised push notifications allowing fans to get the latest on their favourite teams.

Alexandre Fourtoy, UEFA communications director, said: “A combination of UEFA’s football knowledge and Orange’s digital understanding has allowed us to create an exciting experience for supporters with the Official UEFA EURO 2012tm mobile application through the integration of tournament information, live match updates, the latest news as well as certain social media and geolocation features.

“We are delighted to have Orange as a partner to help us create new ways for fans across Europe to enjoy and share the passion of Europe’s finest national team football tournament.”

UEFA

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