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Odeon Cinema Drum News UK

Yog signs franchise deal with Odeon cinemas


By The Drum Team | Editorial

March 23, 2012 | 1 min read

Frozen yogurt brand Yog has signed a franchise deal with Odeon cinemas, which will see it placed in foyers.

The Grocer revealed that Yog, which already has six of its own stores, will open its first counter in Greenwich within the next two months, with others to follow.

Rebecca McGuire, Yog co-founder, said: “It’s a great opportunity for us. It propels the Yog brand across the UK and into Ireland.”

Odeon Cinema Drum News UK

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