John Lewis Aldi British Heart Foundation

British Arrows award winners announced

Author

By The Drum Team, Editorial

March 22, 2012 | 7 min read

The British Arrow awards, previously known as the British Television Advertising Awards, took place last night, with adam&eve, McCann Manchester, Saatchi & Saatchi and Grey London all scooping multiple gold awards, while BBH scooped agency of the year.

British Arrows

Commercial of the Year sponsored by Thinkbox

* John Lewis The Long Wait made for adam & eve by Blink

The Chairman’s Award 2012 sponsored by MPC

* Presented to Jeremy Craigen

2012 Advertiser of Excellence sponsored by The Walker Art Center

* Presented to Honda

The Fellowship Award 2012 sponsored by The Mill

* Presented to Paul Rothwell

Production Company of the Year sponsored by Panalux

* Rattling Stick

Agency of the year sponsored by IMD PLC

* BBH

Gold Awards 2012 Best 60 to 90 Second TV Commercial sponsored by Traveler’s Insurance

* John Lewis The Long Wait made for adam & eve by Blink

Retail

* John Lewis The Long Wait made for adam & eve by Blink

Corporate

* John Lewis The Long Wait made for adam & eve by Blink

* John Lewis Through The Ages made for adam & eve by Rattling Stick

Best 60-90 Second Cinema Commercial

* John Lewis The Long Wait made for adam & eve by Blink

Best 20 Second TV Commercial

* Aldi Tea made for McCann Manchester by The Love Commercial Production Company

Best UK TV Series

* Aldi made for McCann Manchester by The Love Commercial Production Company

Charity

* Barnardo’s Life Story made by for BBH by Rattling Stick

* British Heart Foundation Vinnie made for Grey London by Hungry Man

Best 30 Second Commercial

* Wall’s Sausages Kitchen made for Saatchi & Saatchi by Rattling Stick

* Wall’s Sausage Rolls Garage made for Saatchi & Saatchi by Rattling Stick

Food

* Wall’s Sausages Kitchen made for Saatchi & Saatchi by Rattling Stick

* Wall’s Sausage Rolls Garage made for Saatchi & Saatchi by Rattling Stick

Public Service Advertising

* British Heart Foundation Vinnie made for Grey London by Hungry Man

Non-Alcoholic Beverages & Water

* Aldi Tea made for McCann Manchester by The Love Commercial Production Company

Dairy

* Cravendale Cats With Thumbs made for Wieden + Kennedy by Smith and Jones Films

The John Webster Award for Best New Creative Team sponsored by DDB UK

* Barnardo’s Life Story made by for BBH by Rattling Stick

Best 30-60 Second TV Commercial sponsored by Prime Focus

* Wall’s Sausages Kitchen made for Saatchi & Saatchi by Rattling Stick

* Wall’s Sausage Rolls Garage made for Saatchi & Saatchi by Rattling Stick

* Cravendale Cats With Thumbs made for Wieden + Kennedy by Smith and Jones Films

* British Heart Foundation Vinnie made for Grey London by Hungry Man

* Weetabix Big Day made for BBH by Smuggler

Public Service Advertising

* BBC Wonderful World made for RKCR/Y&R by Red Bee Media

Corporate

* BBC Wonderful World made for RKCR/Y&R by Red Bee Media

Silver Awards 2012 TV & Radio Station Promotions

* BBC Wonderful World made for RKCR/Y&R by Red Bee Media

* Channel 4 Street Summer made for Channel 4 by 4Creative

Breads & Cereals

* Weetabix Big Day made for BBH by Smuggler

Retail

* Harvey Nichols Walk of Shame made for DDB UK by Outsider

* John Lewis Through The Ages made for adam & eve by Rattling Stick

Best 60-90 Second TV Commercial sponsored by Traveler’s Insurance

* Barnardo’s Life Story made by for BBH by Rattling Stick

* Heineken The Entrance made for Wieden + Kennedy Amsterdam by Sonny

Best Integrated

* ASOS Menswear A/W ’11 Urban Tour made for BBH by Stink Digital and Pulse Films (x3)

Best over 90 Second Web-based Film

* British Heart Foundation Vinnie made for Grey London by Hungry Man

* T Mobile Wedding made for Saatchi & Saatchi by Gorgeous

Best 30-60 Second TV Commercial sponsored by Prime Focus

* John Lewis Through The Ages made for adam & eve by Rattling Stick

* Barnardo’s Life Story made for BBH by Rattling Stick

Public Service Advertising

* British Heart Foundation Angina Monologues made for Grey London by Phil McIntyre Entertainment

* Scottish Knife Crime Animation made for The Leith Agency by MTP and Ink Digital (x 3)

Telecommunications Services & Products

* O2 Get Up For England made for VCCP by RSA

Transport, Travel, Leisure & Tourism

* Thomson Time For a Holiday made for BMB by Academy

* Avios Fly made for 101 London by hla

Best 30-59 Second Cinema Commercial

* Harvey Nichols Walk of Shame made for DDB UK by Outsider

Household Soaps, Detergents & Toiletries

* Boots No.7 Ta Dah! made for Mother by Pulse Films

Promotions

* Doritos Dip Desperado made for AMV BBDO by Independent

The John Webster Award for Best New Creative Team sponsored by DDB UK

* Yeo Valley Harmony in Nature made for BBH by Pulse Films.

Bronze Awards 2012 Alcoholic Drinks

* Magners Strong Man made for Red Brick Road by Stink

* Heineken The Entrance made for Wieden + Kennedy Amsterdam by Sonny

* Kronenbourg 1664 Slow Song 2 – Baggy Trousers made for BBH by Rattling Stick

* Magners Bees made for Red Brick Road by Stink

* Foster’s Suncream made for adam & eve by Hungry Man

Confectionery & Snacks

* Doritos Dip Desperado made for AMV BBDO by Independent

* Walkers Comic Relief – Waxing made for AMV BBDO by Weilands

Vehicles & Automotive Products

* Renault ZE Electric Life made for Publicis Conseil by Blink

* VW Roof made for DDB UK by Blink

UK TV Series

* Boots made for Mother by Outsider

Corporate

* Sky Movies Coming Home made for WCRS/Engine by Rattling Stick

* Match.com Ukulele made for Mother by Stink

Retail

* Boots Half a Look made for Mother by Outsider

Best 30-60 Second TV Commercial sponsored by Prime Focus

* Match.com Ukulele made for Mother by Stink.

* Talk Talk Homes Within Homes made for CHI & Partners by Stink

Public Service Advertising

* MTV Staying Alive UK Being With You made for Ogilvy by Smuggler

Telecommunications Services & Products

* Talk Talk Homes Within Homes made for CHI & Partners by Stink

* T Mobile Wedding made for Saatchi & Saatchi by Gorgeous

Best Over 90 Second TV Commercial

* Yeo Valley Harmony in Nature mde for BBH by Pulse Films

Best Integrated

* Walkers Comic Relief – Clash of the Comics made for AMV BBDO by Weilands

Household Soaps, Detergents & Toiletries

* Axe My Angel Girlfriend made for BBH by Moxie Pictures

Charity

* Cancer Research Couples – Roger made for AMV BBDO by The Bare Film Company

Best 20 Second TV Commercial

* Aldi Low Fat Cereal, Cereal made for McCann Manchester by The Love Commercial Production Company

Best Over 90 Second Web-based film

* Doritos Dip Desperado made for AMV BBDO by Independent

Dairy

* Yeo Valley Harmony in Nature made for BBH by Pulse Films

Best Integrated

* Save The Children made for adam & eve by Gorgeous

* British Heart Foundation Angina Monologues made for Grey London by Phil McIntyre Entertainment

John Lewis Aldi British Heart Foundation

Content created with:

Saatchi & Saatchi

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Grey London

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McCann Manchester

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Adam+Eve

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