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By The Drum Team, Editorial

March 21, 2012 | 1 min read

Fans of Kit Kat on Facebook have been invited to submit a photo of themselves on Friday, with the possibility of a caricature portrait being made from it.

A ‘Break Time Friday’ event took place earlier this month, and has led to Kit Kat continuing the experience.

The Facebook app for the live global break event with JWT Italy is currently displaying the original sketches, as well as mini video clips of the artists as the fans’ portraits were gradually created.

Stewart Dryburgh, Kit Kat global marketing director, said: “Over the past two years we have been engaging continuously with fans. Our Global Break Event is in response to this dialogue and we very much hope that it will bring a smile to our fans' Fridays.”

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