Senior management changes at MediaCom North as Paul Wheeler becomes chief operating officer
MediaCom North has announced some significant changes to its senior management structure with Paul Wheeler, managing partner and founder of the agency, now taking the role of chief operating officer.
Wheeler will have overall responsibility for MediaCom Manchester, and the Leeds and Birmingham offices which were formerly part of Brilliant Media before its acquisition by MediaCom in December 2011.
Peter Cooper, previously managing director of MediaCom North Direct & Digital, becomes managing director of the Manchester office.
And Marcus Hall, recently recruited from Carat, will be responsible for all of the media buyer's direct response clients as head of direct.
Wheeler said: "Our acquisition of Brilliant Media, significant growth within our digital division, and some great new business wins have given us tremendous impetus into 2012, and we’re looking forward to a great year.
"Pete’s experience particularly in digital and direct will ensure that we continue to challenge and innovate and that our clients continue to enjoy the very best consumer insight, media investment and strategic planning in the market.”