Folk singer Frank Turner launches iPhone app ahead of Wembley gig

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By The Drum Team, Editorial

March 13, 2012 | 2 min read

Singer Frank Turner has worked with Offficial and [PIAS] Media to create a new app that will provide fans with news, competitions and exclusive multimedia content.

In the run-up to his headline show at Wembley Arena on 13 April, the puwill use the app to reveal timetables, backstage footage and concert preparations.

Fans can also be part of the action and have their photos from before and during the gig featured on the app by tagging their snaps with the hashtag #FrankTurner on Instagram.

Alongside exclusive news and images, the ‘Frank Turner Road to Wembley’ app allows users to instantly access Turner’s Twitter feed and biography via their iPhone.

Turner said: "Folk musicians have a bit of a reputation for being old school, but I’m actually really interested in how technology can help me engage with my fans on a new level.

“I’m a huge fan of blogging and always make sure my website is up-to-date with the latest video and audio content. With the app, I can still share news with my fans when I’m on the road. I’m so excited about this app as it gives me a way to share backstage secrets with my fans before the Wembley concert.”

The app is now available to download for free from the App Store.

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