Facebook launches marketing classes


By John Glenday, Reporter

March 7, 2012 | 1 min read

Facebook has today introduced the Facebook Marketing Classroom, a digital environment within which businesses can build their social media presence.

The learning centre will offer educational materials such as video courses, Livestream events and worksheets covering topics such as sponsored stories and how to measure and improve ad campaigns.

This includes video interviews with existing customers to explain how they make the platform work for them by connecting more people to their Pages, expand the brands reach and to optimise the environment.

It follows the recent rollout of the Timeline features to Facebook pages.


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