Helix

Helix creates new brand identity with Smith & Milton

Author

By The Drum Team, Editorial

March 5, 2012 | 1 min read

Helix, the London-based reinsurance asset collection expert, has unveiled a new brand with Smith & Milton, created to reinforce their track record of effectiveness.

The agency used a dog as a metaphor for how Helix finds assets trapped in London.

Nancie Vendette, head of marketing and sales, said: "The team at Smith & Milton understood exactly where we were coming from and where we were headed. They applied an extremely effective methodology to support us during this process. They were professional, creative and a pleasure to work with."

Helix

Content created with:

Smith & Milton

Smith & Milton is a branding, design and communications group.

We believe only a consistent and compelling brand can generate business success, motivate...

Find out more

More from Helix

View all

Trending

Industry insights

View all
Add your own content +