Goodfella to expand with Delizia range
Frozen pizza brand Goodfella’s has extended its range with the launch of Delizia.
The seven-inch stonebaked pizza range has been released across varieties including; Chargrilled chicken, red peppers and pesto, Slow roasted tomato and mozzarella and Italian-style ham and caramelised onion.
It will be promoted through trade and consumer facing PR activity run by Cow PR, with a promotional price campaign beginning mid-March before later rising to its R.R.P of £2.99.
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