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Dentsu Group Isobar Mergers and Acquisitions

Aegis set to expand Chinese footprint with acquisition of eLink

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By The Drum Team | Editorial

March 5, 2012 | 1 min read

Aegis Group has announced the agreement to acquire Chinese digital advertising agency eLink.

The transaction is expected to be completed by this summer, with eLink set to join the Isobar network in China as a result.

As of 31 December 2011, the agency’s assets are reported to have been worth £3m, offering services such as marketing communications, online media buying and online PR, as well as website design.

Dentsu Group Isobar Mergers and Acquisitions

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