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Toshiba Medical Systems appoints Mobas as lead creative agency

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By The Drum Team, Editorial

February 15, 2012 | 1 min read

Toshiba Medical Systems UK has appointed Mobas as its lead creative agency, with the agency to increase brand awareness and build on its positioning.

Mobas will now work with Toshiba Medical Systems on brand building and development of brand, and product marketing.

Maiko Davison, marketing executive for Toshiba Medical Systems UK, said: “Mobas very quickly demonstrated an impressive knowledge of our brand values and an astute understanding of our business objectives. Their concepts were positioned perfectly, bringing fresh thinking to our marketing focus and product offering. We have no doubt that Mobas will deliver innovative, engaging and successful campaigns”.

Robin Bryant, managing director of Mobas, added: “It is a fantastic win for us and presents a huge creative opportunity for the agency. I am proud that Toshiba Medical Systems UK has recognised Mobas as an integrated brand that can deliver on all fronts – brand, design, digital and PR.

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Mobas Group

Mobas Group is a creative marcomms agency delivering inspired thinking across four key specialisms: strategy, design, digital and PR & content. We’re based...

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