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Kenshoo APAC appoints Philip G Chiu as MD


By The Drum Team, Editorial

February 9, 2012 | 1 min read

Kenshoo has announced the appointment of Philip G Chiu as managing director for Kenshoo APAC.

He will oversee Kenshoo’s sales and account management in the Asia Pacific region, focussing on key markets in Japan, Australia, China, and Korea.

Chiu said: “Kenshoo represents the cutting edge of innovation in digital, and it’s an honour to lead Kenshoo APAC, where I believe there is ample opportunity for growth.

“I’ve seen digital marketing in Asia evolve over the years, particularly in Japan and I’m excited to help define its future.”

Yoav Izhar-Prato, Kenshoo CEO, added: “Philip’s experience in the field, his knowledge of the digital marketing space in Asia and his management expertise make him a solid leader for Kenshoo in APAC.

“In Japan and throughout the APAC region, digital marketers want increasingly sophisticated tools and the Kenshoo platform is already being embraced in the region, so Philip’s skills and relationships will help us continue to ride the wave of opportunity.”

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