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Fellowes appoints McCann Manchester for integrated communications programme

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By The Drum Team, Editorial

February 6, 2012 | 2 min read

Fellowes UK, a global manufacturer and marketer of office products that enhance security and organisation, has appointed McCann Manchester for a marketing communications brief.

The agency has been briefed to deliver an integrated communications programme, targeting key decision makers in the UK, with focus on online media, PR and social media.

Kristen Gehrig, European marketing director for Fellowes, said: “The McCann team offered the ideal solution for Fellowes because they are able to provide us with a combination of strategic insight and support together with a wide range of marketing communication services. They have an impressive track record of being able to reach and influence key decision makers in both the business-to-business and business-to-consumer environments and we are very much looking forward to working with McCann to continue increasing the profile of the Fellowes brand.”

Graham Todd, McCann group account director, added: “This is a really exciting opportunity. Fellowes was founded almost 100 years ago and has an outstanding heritage as an organisation. We’re really proud to be working with the company as they deliver products which make a real difference to their customers from enhancing security of documents to improving their well-being in the workplace.”

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