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The Co-operative

Co-operative Energy develops iPad compare and sign up page with Blueleaf

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By The Drum Team, Editorial

February 1, 2012 | 1 min read

Co-operative Energy has developed an iPad optimised version of the ‘compare and sign-up’ part of its website with Blueleaf.

Co-operative Energy was looking for a way to increase sign-ups from their customer service agents in the field.

Rob Smith, Blueleaf’s digital director, said: “It uses the jQuery mobile framework to enhance the mobile experience for the customer service agents, using a dedicated iPad site which is a trend that we believe will become increasingly popular over the coming year, where a fast and focused solution is required. The result is better in store conversion and faster signups of a highly targeted audience – exactly what Co-operative Energy is looking for.”

The Co-operative

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