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The Mission Marketing group reduces net debt as it claims trading figures 'in-line' for 2011


By The Drum Team, Editorial

January 26, 2012 | 2 min read

The Mission Marketing Group saw its net debt reduced to £15.4m it has revealed while announcing its trading update for last year.

The communications group, which owns agencies such as Story, Big Communications, Bray Leino and Robson Brown, was able to reduce its debt having increased its revenue.

The group said that its trading had been ‘in-line with expectations’ last year, while it also formed a healthcare agency, purchased a social media unit and drove regional expansion through the acquisition of a specialist automotive agency.

According to the group, it was ‘confident’ that it would continue to ‘out-perform’ its competitors, but it would ‘continue to tread cautiously’.

We are confident that 2012 will see us continue to out-perform our competitors given the talent and capabilities we have in our Agencies. Whilst recent wins and new assignments have provided us with a great platform to go into the new year with, we will continue to tread cautiously by holding costs and focus on our core Objectives.


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