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Play.com Drum News UK

Play.com considering payment-on-delivery option

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By The Drum Team | Editorial

January 19, 2012 | 1 min read

Online retailer Play.com is considering beginning a payment-on-delivery system, according to reports.

Retail Week has said that the etailer, owned by Japanese group Rakuten, is considering the option because it is very common in Japan.

Adam Stewart, Play.com marketing director, told Retail Week: “Shipping issues are the most common reason for cart abandonment in Europe. We only offer a few shipping models. That’s alien to Rakuten. We’ve got to be more flexible to grow.”

This would be a first for the UK if Play.com decides to introduce the offer.

Play.com Drum News UK

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