Former Send Marketing Solutions MD creates new marketing database agency
Guy Chatburn, former managing director of Send Marketing Solutions, has launched a new marketing database agency, Data Greenhouse.
Data Greenhouse aims to provide a data advice and development service to clients building up their own customer databases through online and social media activity, and hopes that its proximity to Staffordshire University will help the growth of its data and digital team.
Chatburn said: “Many businesses are finding it challenging to manage the new large amounts of data being gathered. Often some of the basic rules of retention marketing are being overlooked. With our background we can advise how to cultivate and grow this resource effectively for continued sales generation.”
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