Reflections on retail in 2011 and predictions for 2012
As part of The Drum’s Year of Retail, Carat and Synovate Retail Performance will be running a year-long study called the Year of Retail and the Role of Media. It will examine key elements ranging from mobile to the evolution of supermarkets. Here, key members of the Carat team give their views on key questions the project will seek to answer.
Ben Ayers, head of social media, Carat
Content created with:
Carat UK & Rubber Republic
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