Ecommerce Christmas Retail

Record online Christmas Day sales see 12% rise on last year

Author

By Stephen Lepitak | -

December 26, 2011 | 1 min read

Christmas day saw record numbers shop online, according to research, with a 12% increase recorded this year.

Online retail trade body the IMRG claims that £186.4 million was spent in the UK by shoppers on Christmas day, an increase of 12% on last year’s total of £153m.

The Daily Mail reports that Debenhams saw its Christmas Day traffic rise by 75% on last year, while Halfords has also claimed an increase.

Online sales peaked at noon, before rising again between 9pm and 11pm yesterday, according to the report.

Ecommerce Christmas Retail

More from Ecommerce

View all

Trending

Industry insights

View all
Add your own content +
}