Debut of new full-colour Scottish quarterly magazine on walking
Overshadowed by a period which has produced an unprecedented volume of media news, a new quarterly specialist magazine on walking has made its first steps on the Scottish publications scene.
Scottish Walks, which is edited by Cameron McNeish, and published, by The Herald and Times Group Magazines, is a free full-colour publication.
It claims to be Scotland’s highest distributed outdoor magazine, with an initial print run of 50,000 copies, and has a targeted network of bulk distributors in key locations.
However, it is also possible to subscribe for a postal copy by paying £1 per issue for post and packaging. The magazine is also available in digital format
The launch issue featured 56 pages in full colour with a very healthy advertising content.
Through his writing and television programmes, McNeish is recognised as one of the UK’s best known walkers and commentators, and was recently awarded an honorary fellowship of the Royal Scottish Geographical Society for his services to geography in Scotland.