Big Brother Plusnet

Plusnet signs six-figure sponsorship deal for Celebrity Big Brother


By Ishbel Macleod, PR and social media consultant

December 21, 2011 | 1 min read

Plusnet has announced that it is to sponsor Celebrity Big Brother on Channel 5 next year, with credits to be designed by Karmarama.

The Plusnet credits will be shown before and after each episode of the show and sister ‘Bit on the side’ show, as well as before and after adverts.

As part of the six-figure sponsorship deal negotiated between Maxus and Channel 5, Plusnet branding will also be seen on the CBB microsite and Facebook page, as well as on CBB adverts.

Big Brother Plusnet

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Karmarama is the UK’s most progressive creative agency, now part of Accenture Interactive.Its services include advertising, direct and digital marketing, digital...

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