The Drum Awards Festival - Official Deadline

-d -h -min -sec

McCain to launch movie giveaway with Film4


By The Drum Team, Editorial

December 20, 2011 | 1 min read

McCain Wedges is to give away 10,000 downloadable movies as part of a campaign with Film4.

The campaign will run between January and April next year and will be promoted on-pack, online and on Film4.

To win a movie download, consumers need to enter their details at or the McCain Facebook pages. Consumers who enter during a ‘winning moment’ will be rewarded with a film download.

McCain Wedges is also continuing to sponsor the prime time 9pm slot on Film4, for the second year running, as part of its ongoing partnership with the channel.


Industry insights

View all
Add your own content +