The Drum 9 Dec 2011: Get a PDF of the full issue here

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The theme of this year’s Digital Podge, a digital agency networking event, is the Olympics. 12 agencies were invited to redesign the official London Olympics 2012 posters, stamping their own creativity on to them. In this issue, The Drum reveals the results. We also feature a 2011 digital retrospective from 10 Downing Street’s head of digital and head of interactive services at COI, Nick Jones, who looks at why this was the year that digital moved us. In this issue we also feature a review of the inaugural Social Buzz Awards, which took place at Wembley Stadium on 1 December. We look at the winning Grand Prix entry, reveal the winners of both the Social Buzz Awards and the Golden Twits, and detail the new Guiness World Record gained on the night!The magazine's agenda pages also contain the following insights: MediaAn analysis into Brilliant Media’s recent acquisition by MediaComA look at Warren Buffett’s investment in his local newspaperDigitalHow to raise investment for your digital business – from Pembridge Partners’ Rose LewisGamingAll you need to know about the latest buzzword – gamification BrandsOverall brand experience is found to be the main driver for future purchases

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