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Monkeydosh promotes loan service through Transport Media

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By Ishbel Macleod, PR and social media consultant

December 5, 2011 | 2 min read

Pay day loan company Monkeydosh has today unveiled a campaign on Manchester’s Metrolink service with Transport Media.

The campaign, which will run for four weeks, aims to encourage responsible lending over the Christmas period promote its service to business commuters. Transport Media offered a schedule of outdoor advertising and completed the design of the interior tram passenger panel showing the Manchester skyline in a Christmas theme.

Michelle Morrison, director of Monkeydosh, said: “Our campaign objectives are to increase our customer base within the Greater Manchester area. We are a responsible lender and our policy is to only lend money to customers that are in employment, as we wish to attract customers that can afford to pay the loan back and not put themselves in a difficult situation of paying debt that they cannot afford to manage.

“We are very excited about our Metrolink advertising activity as it is aimed at working commuters in Manchester. We wanted a seasonal theme that highlighted Manchester at Christmas, and we are very happy with the design service received from Transport Media. We are proud of our business base in the North West and I am looking forward to seeing the advertising go live.”

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