Polaroid launches new UK website

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By The Drum Team, Editorial

November 29, 2011 | 1 min read

Polaroid has launched a new UK website for the first time since the brand was relaunched in 2010.

The camera company worked with Creacion to create a site to showcase its new range of equipment.

"The website is an outlet for old and new fans of the original instant camera brand, and Polaroid.co.uk reaffirms that the iconic brand is very much back," said Graeme Chapman, managing director for the Polaroid Licence in Europe.

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