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By Stephen Lepitak, -

November 24, 2011 | 1 min read

Soccer AM presenter Helen Chamberlain is to feature in the latest BetFred advert, the company has announced.

The latest BetFred advert is currently being completed by newly appointed ad agency BJL, and will highlight the bookmaker’s ‘Goals Galore’ promotion.

The advertising campaign will begin on Sky TV in December, filmed in the centre of Manchester and featuring both Chamberlain and BetFred founder Fred Done.

A making of video of the production of the advert has been released by BetFred in advance.

Production of the campaign was undertaken by The Gate Films.

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