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Jaeger launches new site for mobile shopping


By The Drum Team, Editorial

November 22, 2011 | 1 min read

Fashion brand Jaeger has today launched a transactional mobile site allowing shoppers to buy its products on the move.

The site was created by DesignUK and Jaeger hopes it will lead to an 80% increase of total mobile sales within the next six months.

Leigh Whitney, managing director at DesignUK, said: "The launch of Jaeger’s m-commerce site demonstrates its commitment to offering its customers the best possible experience however they choose to interact with the brand.

"In just nine weeks we have created a feature-rich site using the latest technology that importantly also lets users shop in multiple currencies."


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