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New branding for PriceRunner


By The Drum Team, Editorial

November 21, 2011 | 1 min read

Shopping comparison website PriceRunner has today unveiled its new brand identity.

It is the first major brand refresh for the company since its launch 12 years ago.

The new look was created with the agency Firedog.

Alison Guise, managing director of PriceRunner, said: "Our new logo reflects who we are and positions us as an approachable customer-friendly business."

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