The Drum Awards for Marketing - Extended Deadline

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By Stephen Lepitak, -

November 21, 2011 | 1 min read

LoveFilm released a TV advert this weekend, featuring a choir singing a quote from Pulp Fiction.

The Children’s choir sing much of the dialogue from the ‘Royal with Cheese’ scene from the Quentin Tarantino Oscar winning picture.

The advert debuted on Saturday night during The X Factor, promoting the company’s online streaming service and two-week trial.

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