Liverpool International Tennis Tournament appoints Kenyon Fraser
Liverpool International Tennis Tournament has appointed Kenyon Fraser to handle its marketing and PR in the run up to next summer’s tournament.
Northern Vision’s Liverpool International Tennis Tournament 2012 will take place from 21-25 June.
Anders Borg ,Tournament director, said: “Each year we are joined by some of the world’s biggest tennis and rising stars who use the tournament as a warm up event for Wimbledon - but 2012 will be our biggest and most important year yet, with many of our athletes going on to compete in the London 2012 Olympic Games.
“The Olympics will undoubtedly create increased interest in sports next year, and we really want to help ensure that the Olympics do not just become a London-centric event and that people from all over the UK are able to fully embrace 'Olympic Fever’ at events that are affordable and in their local area. We are absolutely delighted to be partnering with Kenyon Fraser during such an important year.”
Richard Kenyon, managing director at Kenyon Fraser, said: “This is a very exciting appointment for Kenyon Fraser. Northern Vision and the Liverpool International Tennis Tournament are a great fit for our team as we have a real wealth of expertise in marketing within the sports and leisure industries, as well as in the promotion of healthy lifestyles.”
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