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Financial Times

Financial Times press ad highlights economic plight of EU countries

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By Stephen Lepitak, -

November 15, 2011 | 1 min read

A press ad for the Financial Times highlighting the economic plight of countries in the EU has been created by DDB UK.

The ad, which features fairground ducks on a shoot range, representing each EU country, will run in print within the Financial Times and on FT.com.

Jeremy Craigen, executive creative director at DDB UK, commented: “This is a typical Financial Times execution that captures the crisis in an intelligent, informative and witty way.”

Financial Times

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DDB UK

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