Janette Harkess, a former deputy editor of The Herald and The Evening Times, has been appointed head of media for the Glasgow 2014 Commonwealth Games.
Harkess joins Glasgow 2014 from the Scottish Council for Development and Industry, where she has been director of policy and research since 2009.
Her job will be to create "a tangible air of excitement" as the games approach and to make sure the event enjoys "a significant amount of coverage".
Glasgow 2014's director of communications and marketing, Gordon Arthur, said: "We are delighted to have someone of Janette's calibre join the team. She brings a deep knowledge of Scotland's media, business and civic landscape and a real passion for Glasgow and the Games.
"With a little under three years to go, we look forward to the contribution she will make to the organisation as we enter this crucial period for Glasgow 2014. Janette will build on the work already done to raise awareness of the Games, their impact and the legacy they will leave Glasgow and Scotland."
Harkess, who has also held senior editorial management posts with the Scottish Daily Mail and the Sunday Mail, will take up the role on 5 December.
She said: "Through Glasgow 2014, Scotland has a fantastic opportunity, not just to showcase our world-class credentials in global event delivery, but also to inspire individuals, businesses and our nation to be more confident in our ability to compete.
"I look forward to being part of a team committed to delivering a successful and dynamic Commonwealth Games experience of lasting positive impact and of which our nation can be proud."