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Britvic

Britvic seeks PR agency for Olympics push

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By The Drum Team, Editorial

October 27, 2011 | 1 min read

Britvic is reported to be on the hunt for a consumer PR agency ahead of the London 2012 Olympics.

PR Week claims the soft drinks company is planning a PR offensive so it can keep pace with official Olympics sponsors.

The firm, whose brands include Robinsons, J20 and Tango, is considering Freud Communications and Hill & Knowlton, according to the trade magazine.

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