The Drum Awards Festival - Official Deadline

-d -h -min -sec

Barclays American Express Credit Cards

Credit card sector needs to up its online game, says survey

Author

By The Drum Team, Editorial

October 26, 2011 | 2 min read

According to a recent Global Reviews survey, the majority of credit card providers still struggle with meeting their customer needs online.

The Global Reviews Credit Card benchmark survey looked at the online customer experience provided by twelve of the major UK credit card issuers, such as Barclays, American Express and MBNA.

Looking at several hundred online criteria, which were then scored to produce an overall customer experience score for each website, expressed as a percentage, the survey found that on average, the sites surveyed scored just 48%.

An in-depth summary, with graphs and analysis, is available here.

Barclays American Express Credit Cards

Content created with:

Global Reviews

Find out more

More from Barclays

View all

Trending

Industry insights

View all
Add your own content +