New Playstation ad breaks in Buenos Aires
A new campaign from Playstation broke yesterday in Buenos Aires, created by Del Campo Saatchi & Saatchi.
The advert, entitled ‘We are all Players’ was conceived by the executive creative directors behind the brand’s ‘Victor’ campaign; Maxi Itzkoff and Mariano Serkin.
Produced by Garlic, the campaign also worked with post production house Serena.