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Movember Hp Sauce

HP Sauce launches limited edition Movember bottle

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By Ishbel Macleod, PR and social media consultant

October 24, 2011 | 2 min read

HP Sauce has launched a limited edition bottle for Movember, with the packaging saying ‘Men of Britain Grow your Mo’.

One million limited edition bottles have been made to raise awareness of the annual charity event for men’s health.

HP will also be running a competition for its Facebook fans, giving them the chance to become the ‘HP Face of Movember’ by uploading a picture of their moustache to the website. The picture with the most ‘likes’ at the end of the month will win.

The winner will receive £5,000 towards their Movember fund, and a weekend of ‘gentlemanly treats’ for four – including a stay in a London hotel, a top-end wet shave and dinner.

Sally Burtonwood, HP Sauce brand manager says: “Movember has achieved a great following in the last few years, with its innovative way of raising awareness for the important, and often neglected issue of men’s health.

“Health is at the front of many consumers’ minds, and through this campaign HP is reaffirming its support for men’s health. Growing a moustache is a fun way to drive awareness of men’s health and create exposure around the rarely discussed topics of prostate and testicular cancer. We’re really pleased to have the opportunity to support this worthy campaign, and increase consumer awareness of Movember and men’s health through the HP brand.”

Movember Hp Sauce

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