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Scottish Creative Awards: The winning work

By Ishbel Macleod, PR and social media consultant

Axis Animation

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article

October 13, 2011 | 8 min read

The Scottish Creative Awards took place last Friday, celebrating the work of agencies across the nation. We take a look at the work of all the winners for each category.

Axis Animation won the Grand Prix Award for Dead Island Trailer, created for Deep Silver.The Union won the Chairman's Award for Tape, created for STV.We'll now take a look at the winners of individual awards.

Website: Whitespace

Whitespace won for the AnCnoc website it created for International Beverages Ltd.

Online video/film: Axis Animation

Axis Animation won the award for the Dead Island Trailer , created for Deep Silver.

App: The Union

The Union won this award for Perfect Steaks & Roasts, created for Quality Meat Scotland

Press advert: Newhaven

Newhaven won this award for In One Ear, created for Maclay Murray & Spens.There were two commendations: Family for Sweet Tooth (Ogilvie Dental Practices), and The Union for New Girl at Work (Benaughty.com).

Press campaign: The Union

The Union won this award for Cut to the Chase, created for Benaughty.com.

Financial, professional & trade advert: Newhaven

Newhaven won this award for In One Ear, created for Maclay Murray & Spens.

6,4 or smaller sheet poster: The Bridge and The Leith Agency

The Bridge won for Celtic/ Rangers, created for Adrenalin Bikes.The Leith Agency won for Mozart, created for Scottish Chamber Orchestra.

Outdoor Campaign: Family

Family won this award for Bus Stop Wait (Boy & Girl), created for Carevisions Fostering.

TV/ Cinema commercial under 21 seconds: Newhaven (commendation)

Newhaven was commended for Tents, created for Tennent’s Lager.

TV/ Cinema commercial over 21 seconds: The Union

The Union won this award for Tape, for STV.There were two commendations: Newhaven for Stewart Dynasty (Historic Scotland) and The Leith Agency for Knives - Cinema (Scottish Government)

TV/ Cinema commercial £20K or less: Freak Films

PHA Sunbed Commercial from Hamish Allison on Vimeo

Freak Films won the award for Sunbed, created for Public Health Agency.STV Creative received a nomination for Problems Build, created for Breathing Space.

TV/ Cinema campaign: Newhaven

Newhaven for this award for Hugh TV 2011, created for Tennent’s Lager.STV Creative was commended for And On We Fight, created for The Sun.

Radio advert: The Union

The Union won this award for Focus, created for Cycling Scotland.Newhaven was commended for Surround Sound, created for Historic Scotland.

Publications: Contagious

Contagious won this award for English Gins – Inspiration & Recipes, created for Pernod Ricard.There were two nominations: Contagious for The Martini & Beyond (Pernod Ricard) and Freight Design for Scottish Review of Books.

Corporate/ promotional literature: Precedent (commendation)

Precedent was commended for the marketing brochure created for Edinburgh International Conference Centre.

Corporate identity: Size

Size won the award for Shannon Tofts, created for Shannon Tofts Photography.There were two commendations: O Street for the National Galleries of Scotland identity and Whitespace for Valitti Rebrand.

Packaging: tbp!

tbp! won the award for Mackinlays Rare Old Highland Malt Packaging, created for Whyte & Mackay.The Union was commended for Trinitas, created for Whyte & Mackay.

Poster: The Leith Agency

The Leith Agency won this award for Mozart, created for Scottish Chamber Orchestra.Whitespace was commended for Love Your Bike, created for Cycling Scotland.

Point of Sale: The Union

The Union won this award for The Dalmore, created for Whyte & Mackay.The Leith Agency received a commendation for Irn-Bru Summer by AG Barr.

Illustration/ Animation: The Leith Agency and Axis Animation

Axis Animation won this award for Dead Island Trailer, created for Deep Silver (see online video/film).The Leith Agency won the award for Irn-Bru Summer, created fro AG Barr.

Copywriting: The Bridge

The Bridge won this award for Waiting Bus & Waiting Train, created for Scottish National Blood Transfusion Service.Newhaven was commended for Bah Humtags, created for House.

Photography: Whitespace

Whitespace won this award for Fringe Campaign 2011, created for the Edinburgh Fringe Festival.

Art direction: The Leith Agency

The Leith Agency won this award for Mozart, created for Scottish Chamber Orchestra.

Ambient media/ stunts: The Union

The Union won this award for The Drop, created for Road Safety Scotland.Family received a commendation for Don’t Wash Hands, created for Carevisions Fostering.

Direct mail: Size

Size won this award for A Foot in the Door, created for Size.Newhaven was commended for Bah Humtags, created for House.

Most creative use of media: The Union

The Union won this award for Cell Doors, created for Road Safety Scotland.Family received a commendation for Bus Stop Wait (Boy and Girl), created for Carevisions Fostering.

Advertising strategy: The Gate

The Gate won this award for The Power to Win New Customers, created for Airtricity.

Media planning/ buying strategy: MediaCom Edinburgh

MediaCom Edinburgh won this award for SubCard, created for Subway.

Integrated strategy: the BIG Partnership

The BIG Partnership won this award for The Famous Grouse Famous 100 Campaign, created for The Famous Grouse.

PR strategy: Bauer

Bauer won this award for Live on Location.

Design strategy: The Union

The Union won this award for Coffee on the Brain, created for Matthew Algie.

Digital strategy: LEWIS

LEWIS won this award for Building a New Hospice one Virtual Brick at a Time, created for St Columba’s Hospice.

Best PR stunt: Artisan PR

Artisan PR won this award for Make mine a large one – the pint glass crop circle created for Scottish Borders Brewery.

Content created with:

Axis Animation

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The Union

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The Leith Agency

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