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Wray & Nephew Overproof Rum appoints Tea & Cake PR for social media

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By The Drum Team, Editorial

October 10, 2011 | 1 min read

Jamaican brand Wray & Nephew Overproof Rum has appointed Tea & Cake PR to handle its social media in the UK.

The agency will build the rum brand’s social media platform and fan base, with focus on the brand’s link up with the Warehouse Project, a series of club nights in Manchester.

Lucy Finnegan, Tea & Cake PR MD, said: "We are excited to be working with Wray & Nephew Overproof Rum and launching the first social media platform for the brand."

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