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TH_NK launches 'Crack a Joke' game for CBBC

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By The Drum Team, Editorial

October 7, 2011 | 2 min read

Digital agency TH_NK has launched a new online game for CBBC called 'Crack a Joke'.

The game is aimed at six to twelve year-olds and lets children see, read and listen to a wide range of jokes presented by their favourite CBBC characters including Hacker the dog and Barney from Blue Peter.

After the punchline chilcren can award prizes based on how funny they found the joke. They can give the presenters roses or giant bubbles if they laughed out loud or fling rotten tomatoes and custard pies if the joke fell flat.

Children can sign in with BBCiD and unlock presenter awards, new pranks and prizes. They can also save their favourite jokes to their ‘Joke Box’ to enjoy time and time again.

"We know that jokes are the social currency of the playground so Crack a Joke will provide kids with the material they need to become the comedy kings of the playground," said Dan Tucker, senior producer for CBBC's interactive products.

Newcastle-based TH_NK was commissioned to create the game as part of the BBC's @North initiative.

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