Professional Publishers Association appoints marketing director
James Papworth has been appointed as marketing director of the Professional Publishers Association (PPA), and will start his new role next Monday.
In his new role, Papworth will lead the association's work to promote the medium of magazines among the media planning and buying community under the PPA marketing brand.
Papworth previously worked at IPC Media where he led a department promoting a greater understanding of magazine advertising among agencies and clients.
Barry McIlheney, CEO of the PPA, said: "Bringing James on board is an important step for the PPA and I look forward to working with him and Matt Teeman and the board to drive PPA Marketing to the next stage."
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Matt Teeman, chair of PPA marketing and director of advertising sales at BBC Magazines, said: "There are a number of key initiatives we will be looking to share with the media community over the next few months and James will be vital in driving these activities forward."