The Space brands Pukka Herbs' skincare range
Pukka Herbs has worked with South West design agency The Space Creative to create the brand for its new skincare range.
The range of beauty products is called Pukka Ayurveda and represents a step in a new direction for the firm.
"Pukka are best known for their herbal teas, with their elaborate and highly decorative packaging," said The Space creative director David Thompson.
"But with Pukka Ayurveda we wanted to communicate the purity of the products, whilst injecting a sense of efficacy – vital attributes in the skincare market."
The silver swirl motif created by The Space will be used on packaging and in the brand's communications campaign.
"We advised Pukka on the positioning and overall brand strategy for the new range before creating the packaging, e-commerce website and launch campaign." said the agency's brand director Nina Leijerstam.
Content created with:
The Space
Find out more