New Era launches cap design competition

Author

By The Drum Team, Editorial

September 13, 2011 | 1 min read

Cap company New Era is inviting upcoming creatives to design their own hat for the chance to win a £10,000 bursary to help with their artistic career.

The designs, which must be submitted digitally, will be showcased in a gallery on the New Era Introducing website. Then 15 individuals from each participating country - which include the UK, France, Germany Italy, Spain, Sweden, UAE and South Africa - will be handed a real New Era 59FIFTY cap on which to express themselves.

An international judging panel will then choose the winners. The best work will be featured in a touring gallery exhibition and published in a limited edition New Era Introducing book.

Wayne Best, New Era's EMEA marketing director, said: "The unique artistic expressions and interpretations of the New Era 59FIFTY are simply inspiring. We’re proud to showcase these young talents and present their work in a unique gallery experience across EMEA, and eventually around the World."

Trending

Industry insights

View all
Add your own content +