Apple ex-marketing boss to help Morrisons food e-commerce
Simon Thompson, Apple’s former online store director has been appointed by supermarket chain Morrisons as managing director for Morrisons.com for food.
It is expected that the e-commerce Morrisions.com site will be active from next year.
Announced in the company’s interim results for the half year to 31 July, Morrisons said: “In March we acquired a stake in FreshDirect to enable us to properly evaluate how we could develop a profitable food online business for Morrisons.
“A team is now in New York working with FreshDirect management. They will be headed by Simon Thompson, who has been appointed as Managing Director for Morrisons.com for food.
“Overall we are making good progress in delivering against all of the initiatives which will enable us to meet our goal of being “Different and Better Than Ever”.”