Bauer Radio makes commercial programming promotions
Bauer Radio has made two senior appointments to its commercial programming team and revealed that it is on the hunt for a commercial programming manager for KISS FM.
James Wilson has been promoted to commercial programming director for Bauer Place Portfolio and Magic 105.4. Kate Fraser moves up to head of commercial programming for the Bauer Place Portfolio.
Wilson and Fraser will work with Lizzy Moroney, the head of brand and commercial insight for Bauer Place Porfolio, to give advertising insight from the 9.1m listeners that tune into a Place station each week.
The radio giant has started an external recruitment process to fill the KISS role.
Karen Stacey, head of broadcast sales and Bauer Access at Bauer Media, said: "Increasing the headcount of our commercial team and aligning it with the insight team will give us the ability to serve our advertisers better, allowing us to tailor campaigns that deliver even deeper engagement."