MiNetwork

Fortune Cookie founder joins Go Global speaker line up to talk about international expansion

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By The Drum Team, Editorial

August 30, 2011 | 3 min read

Justin Cooke, the founder of leading digital business Fortune Cookie and the chairman of BIMA, is to talk at MiNetwork's Go Global Conference in October about building an internationally acclaimed digital business.

Cooke founded Fortune Cookie in 1997 with the aim of making it one of the most respected digital agencies in the world. A graduate in Computers in Theatre, Cooke’s early career included creative roles with BBC Films, Universal Music and United News and Media. Since launching the business Cooke has successfully steered Fortune Cookie through two industry recessions and the agency has been ranked in Media Momentum’s list of the top 50 fastest growing digital agencies in Europe for three consecutive years, having achieved no less than 50 nominations for major design industry awards since 2007. Justin’s appointment to the role of Chair of BIMA in May 2009 established him as one of the most senior and influential figures in the global digital industry.

Cooke kicked off the international expansion of his agency last year by opening in Cherzow, Poland. He has since gone on to open successful offices in New York and Melbourne and has further international plans in the pipeline for the months ahead.

Also speaking at the Go Global Conference in London are Adam Portlock of Reading Room, Ian Ord of Fifth Ring, Mike Smith of Orb International, Nicky Unsworth of BJl and Brian Child, former CEO of McCann Erickson, all of whom have interesting and inspirational stories to tell and advice to share on taking a marketing business global.

Speaking of the Go Global line up of speakers Richard Draycott, managing director of MiNetwork, said: "Our Go Global speakers have some fantastic stories to tell and great advice to share with other marketing business owners considering expanding internationally. The advice they will offer is real and based on genuine experiences, both good and bad, and so will prove invaluable to anyone who comes along for what will be a highly interesting and useful day."

MiNetwork ran a similar international conference in Manchester during June of which Henry Dixon, managimg director of Barrett Dixon Bell said: “I found the morning session very interesting, only sorry I had to leave after hearing from Jessica of the China-Britain Business Council. It was a valuable and interesting session and well worth getting out of bed at five in the morning for. I also spoke personally to one of the speakers, Ian Ord of Fifth Ring, during the lunch break who gave me some good, solid advice. Well done."

For more details on Go Global and to book your tickets to the one day conference please visit the MiNetwork website.

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