The ‘I Love MCR’ campaign is set to grow with the ‘We Love MCR day’ taking place tomorrow.
The single-biggest use of the ‘I Love MCR’ logo will be unveiled today by The Co-operative which has chosen to dress the side of its CIS Tower headquarters.
Peter Marks, group chief executive of The Co-operative, said: “We are extremely proud of our Manchester roots and the role we play in the commercial life of this great city. We have been here for almost 150 years and we intend to be here for the next 150. We were all shocked to see the disgraceful scenes of rioting and violence but the way everyone has rallied behind the “I Love MCR” campaign is testimony to the real spirit of Manchester. We wanted everyone to know that we are backing the campaign and what better way to do it than erecting a poster that everyone can see for miles around.”
Exchange Square will be the focus of the ‘We Love MCR day’ activity tomorrow, with performances taking place on stage from 4pm - 6pm, including the Reclaim group performing their Manchester song and a local steel band.
Three local businesses have come together to provide free afternoon tea treats - Hey Little Cupcake are providing free mini 'I Love MCR' cupcakes and scones, Clippy's Apples will be providing jam for the scones, with Charbrew Tea to drink. There will also be stalls with giveaways, activities and information.
There will be a 'tweet up' at 5.30pm whereby people will be asked to Tweet messages of love for the city using the hashtag #ILoveMCR to help put Manchester on the global trending map. For those people that are not on the social media network there will be a massive ‘I Love MCR’ card where they can leave their personal message of support.
Cllr Pat Karney from Manchester City Council said: "We've been bowled over by the sheer numbers of people who have been willing to shout from the rooftops that they love Manchester. But we aren't really surprised as all Mancunians will always stand up and say how proud they are of their city.
“It has been wonderful to see people across Manchester wearing t-shirts and badges, and seeing posters in shops and on billboards. Everywhere you look Manchester is wearing its heart on its sleeve. Friday's event is another chance to come together and show the world just how great a city this is."