Rangers FC season ticket marketing campaign launched by Big Think Agency
Big Think Agency launched Rangers Football Club’s 2011/2012 season ticket marketing campaign on Monday 4 July.
The agency, which won the campaign following a five-way pitch, was responsible for the design and production of the press, online and outdoor marketing campaign.
Garry Allen, founder of Big Think Agency, said: “Our knowledge of the Rangers brand and target market enabled us to create a highly emotive campaign that aligns the positive changes at Ibrox with the excitement and positive outlook of the supporters.”
Big Think Agency was formed following the closure of Guy Robertson Partnership in May 2011, and is staffed by six members of the old company.